Chat Bot Integration: Benefits of Conversational Marketing
Ever notice the chatbot that pops up on the bottom-right corner of your screen as you mindlessly browse your favourite online stores?...
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4 min read
Time to Rank High: Top 5 SEO Practices for Success
The world is changing at an incredible pace, and the way we search, shop and buy online has changed significantly in the last decade....
4 min read
Build Your Email List From Scratch
It’s no secret that Email is still one of the best marketing tools available to businesses today. It’s easy for customers to sign up, and...
5 min read
How to Advertise on Facebook: A No-Nonsense Facebook Ads Guide for Beginners
Since Facebook is the most widely used social network, it is not surprising that many business owners want to advertise on Facebook....
8 min read
Step-by-Step Framework for a Successful Content Marketing Strategy
You can have a killer product, an attractive website, a highly skilled sales team, but if nobody knows about you, then it all doesn’t...
6 min read
The 6 Challenges Faced by e-Commerce Businesses
Challenges can arise when you’re running an ecommerce business. There are a lot of moving pieces and it’s easy to feel like you haven’t...
7 min read
What's in it for ME? 7 Tips for Writing Copy That Converts.
Copywriting is an art. When done right, it can provide the backbone for a marketing campaign or lead you to a page one ranking on Google....
6 min read
The Customer is Always Right?! A Map to Success: Uncovering Your Ideal Customer Journey - Part 1
User experience is everything. We’ve all been told for years. The only way for your company to survive and thrive in the future is to put...
6 min read
The Customer is Always Right?! A Map to Success: Uncovering Your Ideal Customer Journey - Part 2
4. Map Out Buyer Touch Points Throughout the buyers’ journey, consumers are influenced by different touch points, all of which market and...
3 min read
The Latest in Content Marketing: Tuning Into The Podcast
Being forced inside during the pandemic has naturally pushed all of us to spend more time-consuming media – from binging shows on Netflix...
3 min read
Can Canva Take Over Photoshop? Battle of the Design Tools
One of the many challenges content marketers face is having to continually create new content and none of us really have the luxury of...
5 min read
The 5 Truths You Need to Know About Gen Z from a Gen Z
It’s the beginning of a new generation and change is now inevitable, and the attention spans are shorter. Nowadays for any business, its...
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